Confidence is the memory of success. We all want to be successful and question what we need to do to reach our goals, but we never stop to think about the power of confidence. We have to believe that we're capable of greatness in order to achieve it. The best way to build confidence is through preparation and personal presentation. You are your image and your brand, from your outward appearance to your radiating aura. Fashion makes a statement but so does your body language, attitude, and overall health. You can’t feel confident without feeling good on the inside. Some things are easier said than done but with a little practice we can all be on our way to packaging and presenting our best selves.
Who is your audience and what is your focus? How do you want to brand yourself for them? All of the following elements to packaging yourself involve some reflection as each category can be tailored towards your unique audience. Are you meeting with a wedding professional, a client, or a vendor? Is it a regular day in the office or are you onsite at a wedding? Each profession has its own standards for presentation and each professional has their own vision. You have the freedom to choose how you want to present yourself but be cognizant of remaining professional and consistent to your brand.
Fashion Matters
Edgy, chic, modern, clean, trendy, classic. What kind of style and image do you want to portray? However you may classify your fashion, it is important to be aware of what your clothing says about you because it's communicating something about you at all times. Research shows that what you wear can influence your ability to perform well and to think critically and creatively. Formal clothing increases your confidence and improves the way others perceive you. It also impacts how you feel about yourself. Always choose pieces that make you feel good and that are professional but still align with who you are.
Self-Presentation
First impressions can make or break any scenario. According to research, speech only makes up 20 to 30% of communication. So, what is your body saying? We always want to put our best foot forward and literally be purposeful with our body language. Present yourself as a confident business person by considering the following tips:
Health and Wellness
How you maintain your personal presentation through hygiene and well being is a significant measure of your life and your business. This is a matter of taking care of your outward appearance and your own health. You represent the services you are providing. If you seem exhausted, unkempt, and grumpy, this sends a negative message about the quality of your services. Most of all, maintaining good hygiene and health helps increase personal and client satisfaction.